Thank you for visiting my driving the fog conversation case study and content portfolio pages.
This is where I showcase some of the content and a few best practices I’ve developed for realizing marketing and positioning successes in the emerging fog computing industry.
A bit about me…
I’m an author, editor, writer and market researcher specializing in helping organizations of all sizes meet marketing, positioning and visibility goals.
I’ve had the opportunity to work on content development, editorial, integrated strategic communications and market research programs with developer, technology and marketing teams from some of the world’s most recognized brands including American Express, AOL, BMW, Cisco, General Motors, Google, HP, IBM, Intel, Microsoft, Nokia, NTT, Oracle, RSA, SAP and Wells Fargo.
I have a great deal of experience in producing and promoting a wide range of in-person and virtual events – including global award and recognition programs – in the technology sector.
My event background includes providing strategic and hands-on communications and marketing support for global vendor sponsored events such as HP World, Oracle World, RSA Conference, and SAPHIRE, and for a wide range of regional and vertical-specific events such as AfricaCom, Digital Disruption, Cloud World Forum, Digital Identity World, HIMMS and Java One.
I go into a bit more detail about my event and conference experience in the What’s your favorite tech event? blog post on my website.
My tech background includes over ten years of experience working with leading global technology consortia and standards bodies.
I’ve partnered with organizations such as Climate Savers Computing Initiative, Concordia Project, Java Verified, Kantara Initiative, Liberty Alliance, Liberty Interoperable, OpenLiberty.org, Open Data Center Alliance, Open Fog Consortium and Unified Testing Initiative on a wide range of strategic positioning, community building and membership programs.
This case study focuses on the OpenFog Consortium and OpenFog’s Fog World Congress 2017 event.
I’m currently based in New York City and blog regularly on content development, tech, market research and strategic communications here.